Sales, impacted by increasing competition, including cannibalism by Ford's own newly introduced, and more affordable Mustang, dipped to 74,972. The popular "Tilt-Away" steering column continued, and was a Thunderbird recognized feature that was later shared on other upper-level Ford Products. Exterior trim was revised, including a new grille, Thunderbird emblem replacing the block letters on the front edge of the hood, simulated front fender vent trim, revised Thunderbird scripts now located on the rear edge of the quarter panels, and revised taillight lens trim and a single center emblem replacing the dual lens birds and block letters respectively. Several features intended for the new generation were delayed until 1965, when front disc brakes became standard equipment and sequential turn signals which flashed three bulbs in the broad, horizontal tail lights from inside to outside were added the latter had been delayed by vehicle lighting regulations in the United States.
1965 model year saw the debut of sequential turn signals
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